A letter to our readers from Bob Weiss, co-owner of Green Envee:
Green Envee is focused on providing the marketplace with safe products. Take a moment and think about the term ‘transparency.’ When you hear this word, what do you think of?
Webster’s Dictionary defines being transparent as “free from pretense or deceit; visibility and accessibility of information.” If I had to choose one word to describe Green Envee, I would choose transparency.
It’s safe to say I probably have a lot in common with most of you. I’m married, I have two amazing kids, and I enjoy my free time. However, we all have something that makes us unique. For me, it’s my passion for educating others about the beauty industry, and to make a difference in the industry for the benefit of everyone. I know and understand more about environmental and chemical toxins than I ever imagined. It’s my passion – it’s the foundation of Green Envee.
This passion really surfaced when my first son was born. I began thinking about what we ate and how it affected our bodies, both inside and out. As I began to learn more about food and nutrition, I took a look at the products we used on a daily basis in our home – shampoo, body wash, hair gel, skin care, and make-up (my wife, not me!). At our baby shower, we received tons of ‘Johnsons and Johnsons’ baby wash and lotions. Instantly after we received these, they all went in the trash.
When you look at the packaging, it says “gentle enough for sensitive baby skin” and “as mild and gentle to the eyes as pure water”, but it’s not! Most body care products are a chemical concoction of petroleum based ingredients and toxins. There’s no transparency. Anything and everything can be added to these products, and there’s no regulation for disclosing the ingredients or their harmful side effects.
As I previously mentioned, we have a lot in common. In addition to what was already mentioned, some other things we probably have in common are that we all know someone who has or has had cancer, fertility issues, or a child with ADHD, autism, asthma, or severe allergies. It’s scary to think we all know someone with these problems, or have had them ourselves. These issues have hit close to home for me with my own young niece having been diagnosed with cancer. What a reality check. As a parent or close family member to that child, you can’t help but wonder what you could have done to prevent it. It’s even scarier to think the government does nothing to protect us when it comes to the beauty industry.
Did you know that 87% of what is applied on our bodies enters our bloodstream? Now think about what you put on your skin this morning. Think about what type of chemical concoctions are floating through your bloodstream at this very moment, simply by having applied lotion, deodorant, and make-up this morning. These toxins make their way through our bloodstreams and into our organs, and we wonder how seemingly healthy people ‘just get sick out of nowhere’.
Here are some alarming and heart-breaking statistics that opened my eyes to investigate a little further into what we put on our bodies…
…The average person uses up to 15 personal care products on their bodies every day. This means on average you are introducing your skin and body to as many as 350 different chemicals daily.
…1 in 3 women and 1 in 2 men will be diagnosed with cancer in their lifetime.
…1 in 3 children are born with autism, ADHD, severe allergies, or asthma.
…The government has not passed a federal law for beauty products to be FDA approved. The following quote is directly from the FDA website.
“The law does not require cosmetic products and ingredients, other than color additives, to have FDA approval before they go on the market…”
…Over 80,000 chemicals have been introduced into commerce since WW2, the majority of which are not tested for safety.
…Over 1,300 toxic cosmetic ingredients have been banned in the European Union and other countries, but only 11 are banned in the U.S.
…Many common ingredients used in body and skin care can cause cancer, damage to the reproductive system, and damage to the endocrine system. Toxins like triclosan, phthalates, and formaldehyde are linked to hormone disruption, antibiotic resistance, harm to the reproductive system, and cancer respectively.
Your skin is your largest organ and what you put on it matters. Some things we can’t control, like the air we breathe, the weather, and the world at large. However, you can control what you put on your body every single day. Do this in the name of those you love, and those you loved and lost.
This is the entire reason Green Envee is dedicated to transparency about our products and educating the consumer. Our focus is clean beauty, what’s yours?